Resources

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Davos Manifesto 2020: The Universal Purpose of a Company in the Fourth Industrial Revolution via World Economic Forum

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The Business Case for Social Responsibility

Social responsibility is correlated to stronger financial performance. It creates value, controls for risks, and gives firms a competitive edge over their peers.

The Comprehensive Business Case for Sustainability via Harvard Business Review

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Project ROI: Defining the Competitive and Financial Advantages of Corporate Responsibility and Sustainability via IO Sustainability & Babson College

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Finally, Evidence that Managing for the Long Term Pays Off via Harvard Business Review

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Consumers prefer socially responsible companies.

The Sustainability Imperative: New Insights on Consumer Expectations via Nielsen

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2019 Edelman Trust Barometer via Edelman

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To Affinity and Beyond: From Me to We, the Rise of the Purpose-Led Brand via Accenture Strategy

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Employees want to work for socially responsible companies.

Investing in Workers is Good for Your Bottom Line via Aspen Institute

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2015 Cone Communications Millennial CSR Study via Cone Communications

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Purpose at Work via Imperative, LinkedIn

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